Facebook, one of the most interactive online social media and social networking service started testing out a new jobs tab back in November. With this tab you can post open positions, so that job seekers can easily search and apply for those vacancies without missing them. Facebook confirmed that this week, the new functionality is going to be rolled out to all business Pages, starting with North American-based organizations.
Facebook has stated that,
“Beginning
today, businesses in the US will be able to post job openings, and their future
employees will be able to easily find those posts on their Page or in the
new jobs bookmark. This new experience will help businesses find qualified
people where they're already spending their time—on Facebook and on mobile.”
As revealed, the
work structure is very plain sailing. Once you desire to advertise an open
position, click on the ‘Create Job’ option, so that it is registered to the new
Page Post options buttons.
Now its simple,
just fill the pertinent details with a brief description about you openings and
post it.
This post will be
now available on an accessible new Jobs tab for page visitors as shown:
Its now made
easier for the job seekers, when you are gonna apply, much of your information
are auto-populated based on your Facebook data, so that you can fill only the “Why
do you think you’re a good candidate…” field and can submit your application
via Messenger.
Page admins are
provided with a power of viewing your application and contacting applicants via
message, “all on mobile and all in one place”. The
job post pages are free to post and will also use Facebook’s advertising System
to reach more visitors.
This
new feature makes us wander that Facebook takes steps on career and job
seekers. Early April we have encouraged that Facebook would soon compete
LinkedIn by employing the enlightenment graph to power a new career
intelligence and recruitment system.
Facebook
research Team recently conducted an experiment on two portions, one is who’s
more beneficial in helping you find a job and the other is how jobs run in
families.
But those studies
gave a note that rather than utilizing their 1.86 Billiom strong network
to learn and know people’s everyday preferences, Facebook is also used for
career development insights and links, if properly utilized Facebook could make
The Social Network a powerful challenger for LinkedIn, whose knowledge graph
concentrate more on career insights and being a effective platform for job
seekers.
Facebook’s
knowledge graph too have a couple of significant advantages like size and more
interactive people, giving them more opportunity for exposure, along with
specific targeting to the right candidates, opening up new job ad targeting options
like ‘Target people in similar roles’ or ‘Target people with similar profiles
as your current employees’, which recruiters could theoretically utilize by
uploading the e-mails of their current staff.
But these data
options are not available yet, Facebook is starting out with only US and
Canadian businesses. But there is opportunity for expansion and greater
utilization of Facebook’s vast knowledge graph, the Facebook research team has
already been performing research on how they can bring more career related
insights and preferably it would be made available by November and will be a
better competitor of LinkedIn.